The 2011 Mobile Commerce Asia organised by Neoedge last 15th-17th March was held in Sheraton Imperial Kuala Lumpur, Malaysia. It was a great success again this year after having great speakers and high level delegates in Manila in 2010.
4th Mobile Commerce Summit Asia was graced by Emmanuel Gadaix who had a keynote on Mobile Payments Security and his company Megapay was a major sponsor at the recent summit. While this year’s Technology Sponsor, Netbiscuits who’s Managing Director for Asia Pacific, Joerg Krahnert had a standalone speaking slot which wowed the audience. Another event sponsor was Telepin Software who graced the event and had an insightful joint presentation between Vincent Kadar, CEO of Telepin Software and Stephen Breen, Mobile Money Director, Digicel Pacific.
In a time and age of increasing demand for mobile commerce , the event was a timely movement for banks, financial institutions, m-commerce technology providers, telecom operators, telecom regulators and financial regulators to steer growth opportunities, hence the insightful discussions on regulatory policies, innovative models, and more growing concerns in the mobile commerce space were covered.
Nearly 100 attendees from the Telco operators and regulators, finance industry regulators, central and commercial banks, vendors, telecom associations, media and the government attended the 3-day event, 15th-17th March. The main event was co-chaired by Rodney Gardner and Tarik Husain, M-Commerce Head of Sybase 365, and featured an insightful keynote speech from Kazi Islam, CEO at Grameenphone IT.
There were also several special messages from the speakers and among them are Jaime Fraginal Jr., Head of Sales at G-Xchange, Frederic Schepens, SVP Mobile Financial Services at Belgacom ICS, Sean Woo, Senior Product Manager at Chunghwa Telecom Mobile Business, Gavin Grounds, CEO at GoBanca, Ng Wei Ken, Head of M-Commerce, Celcom, Aditya Menon, EVP-Global Alliances at Obopay, Nitin Chittal, VP & Head Direct Banking Group, Axis Bank, Ernest Lo, Global Consulting Partner at Huawei, Aaron Oliver, Managing Director at Fundamo Asia, Chris Chan, Mobile Commerce Group Strategy at Axiata Group Berhad and Yoav Elgrichi, Asia Pacific Director at VeriFone.
The 2011 event at the Nasuntara Ballroom featured an impressive total of 36 industry leaders who presented, including telecom regulators Kaflina Kamalul Ariffin, MSc. E-Commerce (UK), BBS (NZ), Dip. IT (MY) Deputy Director – Digital Signature at MCMC and DR Iwan Krisnadi, Commissioner at Indonesian Telecommunication Regulatory Authority.
A very successful Post-Conference Workshops closed the event with Suhas Desai of Aujas Networks who led the morning session entitled “Security Issues in Mobile Payment Services” and the afternoon workshop on “Enhancing Customer Experience through M-Commerce” led by Ronald Pereira and Anthony Chong of KnightsBridge & Woods.
The simultaneous exhibition was well supported too, with Telepin Software, Netbiscuits and Megapay promoted new products and services while Tourism Malaysia, this year’s online advertising partner, gave out goodies and souvenirs for the delegates.
Event Website: http://www.neo-edge.com/mcommerce